|Part of a series on|
|5.||In Kind Gifts|
|7.||Corporate Giving Books|
|8.||Corporate Giving Case Studies|
|9.||Corporate Giving Vendors|
One way corporations give to non-profits is through a rewards programs. This is a type of cause marketing campaign. The basic premise is that a small portion of sales will go to a charity designated by the customer. For example, Amazon.com promotes the Amazon Smile program that sends a small percentage of qualifying purchases to the donor's favorite charity. Charities get a little money, the customer gets a warm fuzzy, and the company makes both the customer and the non-profits happy by doing something that doesn't cost the shareholders much.
Typically, the financial gains from rewards programs will be less than $1,000, unless you have a lot of really active supporters. This means that it might make sense for a smaller ministry, but should not be the focus of any paid development officers. Put information about it on your website, but it's not likely to make enough money to earn a large investment of time or money.
Examples of Rewards Programs
This article is a stub. Please help to improve the Fundraiser's Wiki. Just create an account and verify your email (this is done to reduce spam on the site), login, and follow the link to edit the page. For help with formatting, visit Mediawiki Help:Formatting. Your contribution will be licensed under Creative Commons Attribution - Share Alike License.